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Own end-to-end marketing delivery for multiple gym clients.
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Launch, manage, and actively optimize Meta (Facebook & Instagram) ad campaigns.
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Monitor performance metrics such as CPL, CPC, CTR, CPM, CVR, ROAS, and lead quality.
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Translate client goals into clear marketing strategies, offers, and execution plans.
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Perform pre-launch QA on funnels, landing pages, tracking, and form flows.
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Diagnose and resolve performance issues such as high CPL, low CTR, or poor lead quality.
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Coordinate timelines and deliverables across media buyers, designers, and technical teams.
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Communicate proactively with clients, lead calls, manage expectations, and present action plans.
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Maintain campaign organization, documentation, and performance reporting.
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Ensure smooth onboarding, template deployment, and consistent execution across accounts.